THE ETTELIER JOURNAL
Leather Misconceptions in Pakistan
Buying leather can be confusing when labels, looks, and sales
claims tell different stories. Here are five misconceptions
worth clearing up before your next purchase.
1. “Genuine leather” means the highest quality.
Genuine leather describes real leather, but the phrase alone
does not guarantee a particular quality. The hide, finish,
stitching, and construction all affect how a product performs.
Ask what type of leather you are buying.
2. Real leather never scratches.
Leather can develop scratches, creases, and changes in colour
with use. Some finishes show these marks more readily than
others. A developing patina can add character, although deep
cracks or peeling deserve closer attention.
3. Thick leather is always better.
The right thickness depends on the product. A jacket needs
flexibility, while a structured bag may need more support.
Thickness alone cannot tell you whether leather is well suited
to its purpose.
4. You can judge leather by smell alone.
Smell varies with tanning, finishing, and storage. It is not
reliable proof of authenticity. Look for clear material
information and ask the seller about the product’s construction.
5. Leather is naturally waterproof.
Leather is not automatically waterproof. Rain, spills, and
humidity can affect it, depending on the finish. Follow the
maker’s care instructions and let wet leather dry naturally,
away from direct heat.
Buy with understanding.
Look beyond a label. Ask about materials, examine the details,
and choose a piece that fits your everyday needs.